Megabucks breed mega insecurity: just ask the Rich Kids of Instagram

Illustration by Andrzej Krauze

Excerpt from this article:

On the internet, it is a truth universally acknowledged that anyone unable to admire someone else must be jealous of them. So please excuse what follows as the bitter delusions of someone yet to arrive at the self-awareness that characterises all social media interaction.

But I cannot look upon the works of the Rich Kids of Instagram without feeling pity for the eponymous Rich Kids. For those unfamiliar with them, they are a mostly self-identifying tribe of super-rich youngsters who post frequent pictures of their mandatorily enviable lifestyles. This basically translates as a lot of snaps of them posing on super yachts, or on private jets, or in their drive-through shoe cupboards and whatnot.

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