Excerpt from this article:
How do you fancy eating your dinner at home in front of a webcam and letting thousands of people watch? If they like the way you eat, they will pay you money – maybe a few hundred dollars a night… a good salary for doing what you would do anyway. This is happening now in South Korea.
It’s often said that if you want to see the future look at how technology is emerging in perhaps the most connected country on the planet. The food phenomenon is called mukbang – a combination of the Korean word for eating (muk-ja) and broadcasting (bang-song).
…Some 10,000 people watch him eating per day, he says. They send a constant stream of messages to his computer and he responds verbally (by talking) and orally (by eating, very visibly and noisily).
If the audience like the performance, they allocate him what are called “star balloons” and each of these means a payment to him and to the internet television channel on which he performs.