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Last year, Caitlyn Clark, 16, who lives near San Francisco, saw an anonymous Instagram hate page about some girls she knows.
“It’s one of those things that just kind of appears like randomly, just out of nowhere. Someone will get tagged in a picture of themselves and the caption is just something really horrible,” she says.
That account disappeared after just a few pictures went up. In its place, girls at Caitlyn’s school created a different Instagram account. Open it, and there’s row after row of smiling selfies with comments like:
Sara is a great person with a loving personality.
I agree. Sara is so cute and nice. Can we have more people like you on this planet?
There’s also the trend of the “challenge” on social media. Usually, it’s something like, “How many mouthfuls of cinnamon can you swallow?” Increasingly, there are challenges designed to spread self-esteem, kind of like a modern-day chain letter.
On Facebook, for example, users are called on to post three confident selfies and to tag 10 people you feel should share their beauty with the world.