I Tried to Block Amazon From My Life. It Was Impossible.

Excerpt from this article:

Reporter Kashmir Hill spent six weeks blocking Amazon, Facebook, Google, Microsoft, and Apple from getting her money, data, and attention, using a custom-built VPN. Here’s what happened.

Amazon is not just an online store—that’s not even the hardest thing to cut out of my life. Its global empire also includes Amazon Web Services (AWS), the vast server network that provides the backbone for much of the internet, as well as Twitch.tv, the broadcasting behemoth that is the backbone of the online gaming industry, and Whole Foods, the organic backbone of the yuppie diet.

Keeping myself from walking into a Whole Foods is easy enough, but I also want to stop using any of Amazon’s digital services, from Amazon.com (and its damn app) to any other websites or apps that use AWS to host their content. To do that, I enlist the help of a technologist, Dhruv Mehrotra, who built me a custom VPN through which to route my internet requests. The VPN blocks any traffic to or from an IP address controlled by Amazon. I connect my computers and my phone to the VPN at all times, as well as all the connected devices in my home; it’s supposed to weed out every single digital thing that Amazon touches.

Ultimately, though, we found Amazon was too huge to conquer.