Why Apple’s Notification Bubbles Are so Stressful

Excerpt from this article:

I have 130 unread messages, which my phone relentlessly reminds me about in the aggressive red badge on my iMessage app. I have 15 missed calls, 99 percent of which are spam; I get to think about that robot voice berating me about my nonexistent car loan every time I see the red badge over my phone app. You don’t even want to know the number screaming at me every time I glance at my email.

These ugly red badges are a reminder of how I’m either a failure (Call your grandparents! Answer that nice text!) or a target (as is the case with the robot spammer hawking auto loans). And because of their hue, they’re difficult to ignore. I am assaulted by my phone every time I unlock it. And I’m not alone.

“They drive me insane,” Paul Sherman, an assistant professor and the program coordinator of the user experience design master’s program at Kent State University, tells me. The red, as he put it, “causes more stress and distress.”

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