Yelp Reviewers’ Authenticity Fetish Is White Supremacy in Action

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When reviewers picture authenticity in ethnic food, they mentally reference all the experiences they’ve had before with that cuisine and the people who make it — and most of the time, reviewers view those experiences, whether from personal interaction or from interacting with media, as not positive. Reviews tend to reflect the racism already existing in the world; people’s biases come into play.

According to my data, the average Yelp reviewer connotes “authentic” with characteristics such as dirt floors, plastic stools, and other patrons who are non-white when reviewing non-European restaurants. This happens approximately 85 percent of the time. But when talking about cuisines from Europe, the word “authentic” instead gets associated with more positive characteristics. This quote from a reviewer commenting on popular Korean barbecue restaurant Jongro illustrates the bias: “we went for this authentic spot with its kitschy hut decor much like those found in Korea”

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What Your Yelp Review Says About You

drink

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Here are a few common examples of Yelp review comments and their actual meanings:

“The staff was snooty” I felt intimidated by how fancy this place was and/or arrived underdressed.

“The actor/waiter was…” My waiter was extremely good-looking and I resent that.

“Not authentic” I’d like to take this opportunity to brag about my world travels to a bunch of strangers online.

“Hipster” There was kale on the menu and nobody else was wearing UGG boots.

“We didn’t get a free ____” I am a terrible human being who doesn’t comprehend how the economy works.

“The portions were too small” I’m probably from the Midwest and/or typically dine at large chains where I’m accustomed to being served a giant trough of food.

“Too scene-y” Nobody hit on me.

“Not enough vegetarian options” I use my dietary restrictions as a means to get attention and can’t accomplish that at an actual vegetarian restaurant, which is where I should have gone in the first place.

“The ______ was terrible” I lack a basic understanding of the concept of personal preference.

 

 

Restaurant Owner Wages All-Out Yelp Assault on Customers Who Leave Bad Reviews

Onefold Yelp 2

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In the most recent — and perhaps most extreme — instance of Neary’s Yelper-directed rage, a Yelp Elite user who left a bad review calling Onefold “perhaps his most hilariously bad dining experience of all time” has now been accused by Neary of viewing illegal pornography on his laptop while at the restaurant.

Of course, Neary’s not the first chef or restaurant owner to bite back at Yelp reviewers: A Boston restaurant owner posted photos of two badly behaved Yelpers on Instagram to publicly shame them, while a Vancouver chef confronted a Yelp user who left a bad review on live radio.

This Restaurant Wants to Be the Worst Rated on Yelp, and the Reviews Are Indeed Hilarious: 25% off for your 1-star critique

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Botto Bistro, an Italian restaurant in San Francisco, is vying for the worst Yelp rating in the Bay Area by offering customers 25 percent off for their 1-star reviews. Owner David Cerretini, who tells SFGate that the promotion is “the best business move I have made in years,” …refuses to back down, claiming he’s attracting higher-paying customers who are quite loyal. Not to mention, damn funny.